diff --git a/crates/ast/src/lib.rs b/crates/ast/src/lib.rs
index 7cbfc53..2e0e665 100644
--- a/crates/ast/src/lib.rs
+++ b/crates/ast/src/lib.rs
@@ -3,27 +3,39 @@ pub struct Component {
     pub elements: Vec<Element>,
 }
 
-#[derive(Debug)]
+#[derive(Debug, Clone)]
 pub enum Element {
     Html(HtmlTag),
     Block(CodeBlock),
 }
 
-#[derive(Debug)]
+#[derive(Debug, Clone)]
+pub enum HtmlContent {
+    Element(Element),
+    Text(String)
+}
+
+#[derive(Debug, Clone)]
 pub struct HtmlTag {
     pub tag: String,
     pub attributes: Vec<Attribute>,
+    pub content: Vec<HtmlContent>,
+}
+
+#[derive(Debug, Clone)]
+pub enum TextOrCode {
+    Text(String),
+    Code(CodeBlock),
+}
+
+#[derive(Debug, Clone)]
+pub struct Attribute {
+    pub name: TextOrCode,
+    pub value: Option<TextOrCode>,
+}
+
+#[derive(Debug, Clone)]
+pub struct CodeBlock {
+    // pub is_async: bool,
     pub content: Vec<Element>,
 }
-
-#[derive(Debug)]
-pub struct Attribute {
-    pub name: String,
-    pub value: String,
-}
-
-#[derive(Debug)]
-pub struct CodeBlock {
-    pub is_async: bool,
-    pub content: String,
-}
diff --git a/crates/parser/src/lib.rs b/crates/parser/src/lib.rs
index 590f6d8..5815a19 100644
--- a/crates/parser/src/lib.rs
+++ b/crates/parser/src/lib.rs
@@ -1,82 +1,203 @@
 use nom::{
-    IResult,
-    character::{
-        complete::{char, multispace0},
-        streaming::none_of
-    },
-    combinator::{opt, value},
-    branch::alt,
-    multi::{many0, many1},
-    sequence::{delimited, pair, preceded, terminated},
+    branch::alt, bytes::complete::{is_not, tag, take_while1}, character::complete::{char, multispace0, space0, space1}, combinator::{opt, peek}, error::{Error, ErrorKind}, multi::{many0, many1, separated_list0}, sequence::{delimited, pair, preceded, terminated, tuple}, Err, IResult, InputLength
 };
 
-use cogs_ast::{Component, Element, HtmlTag, Attribute, CodeBlock};
+use cogs_ast::{Attribute, CodeBlock, Component, Element, HtmlContent, HtmlTag, TextOrCode};
 
 pub fn parse_cog(input: &str) -> IResult<&str, Component> {
-    let (input, elements) = many0(parse_element)(input)?;
+    let (input, elements) = parse_consecutive_elements(input)?;
     Ok((input, Component { elements }))
 }
 
-fn parse_element(input: &str) -> IResult<&str, Element> {
-    alt((parse_html_tag, parse_code_block))(input)
+pub fn parse_consecutive_elements(input: &str) -> IResult<&str, Vec<Element>> {
+    let (input, _) = multispace0(input)?;
+    many0(parse_element)(input)
 }
 
-fn parse_html_tag(input: &str) -> IResult<&str, Element> {
-    let (input, (tag, (attributes, content))) = delimited(
-        char('<'),
-        pair(
-            terminated(many1(none_of(" >/\n")), many0(multispace0)),
-            pair(
-                opt(delimited(char(' '), many1(parse_attribute), char('>'))),
-                many0(parse_element),
-            ),
-        ),
-        char('>'),
-    )(input)?;
+fn parse_element(input: &str) -> IResult<&str, Element> {
+    let (input, _) = multispace0(input)?;
+    alt((parse_html, parse_code_block))(input)
+}
 
-    println!("got result {tag:?}");
 
-    Ok((
-        input,
-        Element::Html(HtmlTag {
-            tag: tag.iter().collect(),
-            attributes: attributes.unwrap(),
-            content,
-        }),
-    ))
+fn is_valid_tag_name_char(c: char) -> bool {
+    c.is_alphanumeric() || c == '-'
+}
+
+fn is_valid_attr_char(c: char) -> bool {
+    c.is_alphanumeric() || c == '-' || c == '_'
+}
+
+fn parse_tag_name(input: &str) -> IResult<&str, &str> {
+    take_while1(is_valid_tag_name_char)(input)
 }
 
 fn parse_attribute(input: &str) -> IResult<&str, Attribute> {
-    println!("Attempting to parse attribute");
-    let (input, (name, value)) = pair(
-        many1(none_of("= ")),
-        preceded(char('='), delimited(char('"'), many0(none_of("\"")), char('"'))),
-    )(input)?;
+    if input.starts_with('>') || input.is_empty() {
+        // Return a recoverable error so `separated_list0` stops parsing cleanly
+        return Err(Err::Error(Error::new(input, nom::error::ErrorKind::Eof)));
+    }
+
+    let (input, key) = take_while1(is_valid_attr_char)(input)?;
+    let (input, value) = opt(preceded(
+        tuple((tag("="), space0)),
+        delimited(tag("\""), is_not("\""), tag("\""))
+    ))(input)?;
+
+    let mut resulting_value = None;
+
+    if value.is_some_and(|x| !x.is_empty()) {
+        resulting_value = Some(TextOrCode::Text(value.unwrap().to_string()));
+    }
 
     Ok((
         input,
         Attribute {
-            name: name.iter().collect(),
-            value: value.iter().collect(),
+            name: TextOrCode::Text(key.to_string()),
+            value: resulting_value,
         },
     ))
 }
 
+
+fn parse_attributes(input: &str) -> IResult<&str, Vec<Attribute>> {
+    let (input, attrs) = separated_list0(
+        pair(alt((char(','), char(' '))), space0),
+        parse_attribute,
+    )(input)?;
+
+    let (input, _) = space0(input)?; // dump any trailing spaces
+
+    dbg!(&attrs);
+
+    Ok((
+        input,
+        attrs
+    ))
+}
+
+fn parse_inside_html_opening_tag(input: &str) -> IResult<&str, HtmlTag> {
+    let (input, tag) = parse_tag_name(input)?;
+    dbg!(&tag);
+    let (input, _) = space0(input)?;
+    let (input, attributes) = parse_attributes(input)?;
+    dbg!(&attributes);
+
+    Ok((
+        input,
+        HtmlTag{
+            tag: tag.to_string(),
+            attributes,
+            content: Vec::new()
+        }
+    ))    
+}
+
+fn parse_html_opening_tag(input: &str) -> IResult<&str, HtmlTag> {
+    let (input, tag) = delimited(char('<'), parse_inside_html_opening_tag, char('>'))(input)?;
+
+    dbg!(&tag);
+
+    Ok((
+        input,
+        tag
+    ))
+}
+
+fn parse_html_closing_tag(input: &str) -> IResult<&str, &str> {
+    let (input, tag) = delimited(tag("</"), parse_tag_name, char('>'))(input)?;
+
+    Ok((
+        input,
+        tag
+    ))
+}
+
+
+fn parse_text(input: &str) -> IResult<&str, &str> {
+    dbg!(&input);
+    let mut index = 0;
+    while index < input.len() {
+        let current_slice = &input[index..];
+
+        
+        if peek(parse_consecutive_elements)(current_slice).is_ok() && !peek(parse_consecutive_elements)(current_slice).unwrap().1.is_empty() {
+            dbg!(&current_slice);
+            break;
+        }
+        
+        if peek(parse_html_closing_tag)(current_slice).is_ok() {
+            dbg!(&current_slice);
+            break; // Stop if any of these parsers match
+        }
+
+        index += 1; // Increment to check the next character
+    }
+    dbg!(&input[0..index]);
+
+    Ok((&input[index..], &input[0..index]))
+}
+
+fn parse_single_html_content(input: &str) -> IResult<&str, HtmlContent> {
+    let (input, content) = alt((
+        |input| parse_element(input).map(|(next, res)| (next, HtmlContent::Element(res))),
+        |input| parse_text(input).map(|(next, res)| (next, HtmlContent::Text(res.to_string()))),
+    ))(input)?;
+
+    match content.clone() {
+        HtmlContent::Text(text) => {
+            if text.is_empty() {
+                return Err(Err::Error(Error::new(input, ErrorKind::NonEmpty)));
+            }
+        },
+        HtmlContent::Element(_) => {}
+    }
+
+    Ok((
+        input,
+        content
+    ))
+}
+
+fn parse_html_contents(input: &str) -> IResult<&str, Vec<HtmlContent>> {
+    let (input, out) = many0(parse_single_html_content)(input)?;
+
+    dbg!(&out);
+
+    Ok((
+        input,
+        out
+    ))
+}
+
+fn parse_html(input: &str) -> IResult<&str, Element> {
+    let (input, mut htag) = parse_html_opening_tag(input)?;
+    let (input, content) = parse_html_contents(input)?; // parse_consecutive_elements(input)?;
+    htag.content = content;
+
+    let (input, close_name) = parse_html_closing_tag(input)?;
+    if htag.tag != close_name {
+        return Err(Err::Failure(Error::new(input, ErrorKind::Fail))); // Is there a way to give a custom error message?
+    }
+
+    Ok((
+        input,
+        Element::Html(htag)
+    ))
+}
+
 fn parse_code_block(input: &str) -> IResult<&str, Element> {
-    let (input, (is_async, content)) = delimited(
+    let (input, content) = delimited(
         char('{'),
-        pair(
-            opt(value(true, preceded(char('a'), char('s')))),
-            many1(none_of("}")),
-        ),
+        parse_consecutive_elements, // get here eventually, currently code blocks do not work at all.
         char('}'),
     )(input)?;
 
     Ok((
         input,
         Element::Block(CodeBlock {
-            is_async: is_async.unwrap_or(false),
-            content: content.into_iter().collect(),
+            // is_async: is_async.unwrap_or(false),
+            content: content
         }),
     ))
 }
\ No newline at end of file
diff --git a/crates/parser/src/main.rs b/crates/parser/src/main.rs
index fded43c..f7660e2 100644
--- a/crates/parser/src/main.rs
+++ b/crates/parser/src/main.rs
@@ -1,5 +1,9 @@
 use cogs_parser::parse_cog;
 
 fn main() {
-    println!("{:#?}", parse_cog("{println!(\"Hello\")}\n<h1>hi</h1>"));
+    println!("{:#?}", parse_cog("
+<body>
+    <h1>Yo.</h1>
+    <a src=\"https://www.youtube.com/watch?v=dQw4w9WgXcQ\">Click this</a>
+</body>"));
 }
\ No newline at end of file